DESCRIPTION

ARE YOU READY TO ELEVATE YOUR REAL ESTATE BUSINESS?

Discover how artificial intelligence can help you stand out, save time, and serve clients more effectively. Join instructor Moren Adenubi for this practical, beginner-friendly course designed specifically for REALTORS® who want to harness the power of AI in their business.

Through hands-on demonstrations and real-world applications, you'll learn how to use tools like ChatGPT, Canva, and Fliki to strengthen your personal brand, create engaging marketing content, generate leads, enhance client communications, and streamline everyday business tasks. You'll also explore AI-assisted CMA support, video marketing strategies, and best practices for ethical and compliant use of AI in real estate.

Whether you're new to AI or looking to improve your current workflow, this course will give you the tools, confidence, and actionable strategies to start working smarter and growing your business today.

Upon completion of this course, participants will be able to:
• Develop and refine a professional real estate brand using AI tools.
• Create compelling bios, marketing content, and client communications with ChatGPT.
• Use AI to generate listing descriptions, social media content, and lead follow-up emails.
• Leverage Canva and Fliki to create engaging visual and video marketing materials.
• Utilize AI to assist with CMA summaries and market-related communications.
• Apply prompt engineering techniques to improve AI-generated results.
• Identify and avoid common compliance, bias, Fair Housing, and copyright risks associated with AI-generated content.
• Implement AI tools ethically and strategically to increase productivity and enhance client service.

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STUDENT PRE-REQUISITES
To ensure a successful and engaging experience for all participants, students enrolling in this course must meet the following minimum requirements:
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Basic Technology Skills
Students must be able to:
• Use a computer or laptop comfortably (not just a mobile phone or tablet)
• Navigate between multiple browser tabs or windows
• Copy, paste, and edit text in a document or text box
• Download and open files (PDFs, Word documents, etc.)
• Log in to web-based applications using an email and password
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Internet & App Access
Students must:
• Have reliable high-speed internet access (for Zoom and AI tool demos)
• Be able to create accounts on free or freemium platforms such as:
o ChatGPT (OpenAI)
o Canva
o Fliki
• Be willing and able to log into these platforms during class for hands-on activities

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Course material will be emailed prior to class.

COST

Members: $40.00 / Non-Members: $55.00

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